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Taco Bell wants to enter the Metaverse, Animoka Japan raises $45M and more.

7 months ago
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American fast food chain Taco Bell and Metaverse platform Decentraland are teaming up to offer US-based couples the chance to get married in the Metaverse.

The chain is inviting engaged couples to enter a competition to win a Metaverse wedding package, the brand’s first legally recognized brand.

According to Taco Bell, the ceremony and reception will include NFT invitations and custom-designed wedding dresses.

The couple can bring virtual guests who will participate in all the traditional wedding day festivities, such as musical entertainment, dancing, and (virtual) food.

Engaged couples can enter the competition from August 25th to September 6th to win the brand’s first Metaverse wedding package.

Taco Bell will broadcast the entire event live, and afterward the couple will receive a marriage certificate Memento NFT, according to the press release, which will be overseen by the union’s legal and licensed wedding authority.

This isn’t the first time Taco Bell has appeared in the virtual world; In the year In 2017, the company launched the Las Vegas Cantina Wedding Package, their take on a virtual Las Vegas wedding.

Launched in 2020, Decentraland is a virtual social world powered by the Ethereum blockchain.

Animoka Japan Division paid $45 million for Web 3Biz.

Animoka Brands Japan, the Japanese video games and Web3 investment powerhouse Animoka Brands has raised $45 million in funding aimed at developing its Web3 business.

In the dual partnership, parent company Animoka Brands and MUFG Bank each invested $22.5 million, bringing the company’s value to $500 million from public investments and foreign funding or pre-funding.

Animoka Brands Japan said it will use the funds to “secure licenses for popular intellectual properties, develop internal capabilities and promote the adoption of Web3 to more partners.”

Overall, the company hopes to increase the value and usefulness of its branded content while promoting the growth of the NFT ecosystem in Japan.

Yumon NFT virtual world game

Blockchain tech Yumon has launched Creative Fantasy League, an NFT trading card game the company describes as the first player-owned creative fantasy world.

The Play to Earn game offers digital collections that turn Twitch streamers and YouTubers into virtual in-game heroes.

Related: Nifty: M&M jumps into BAYC mania, Pudgy Penguin sells for 400 ETH and more.

Attendees can play in in-game tournaments, gain access to weekly shows, or trade for fans.

X2Y2 Login Royalties opt-in

NFT Marketplace X2Y2 is introducing an option on August 26th to allow buyers to set up royalty payments when purchasing NFTs.

With the new update, buyers on the platform will be given the freedom to set the amount of royalty they wish to contribute to the NFT project. This means that some creators may not receive royalties when their artwork is sold.

However, the decision received divided opinions on Twitter, some said it would help reduce the number of fraudulent NFT projects, while others said it would result in a 0% royalty payment.

The X2Y2 team responded to the controversy on Twitter on August 27, saying, “While the controversy rages on, please note that this is far from a finished product, and updates are already in the works.”

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OpenSea is facing competition from SudoSwap, a new NFT marketplace with daily trading volume that has touched 10% of OpenSea’s. The decentralized NFT marketplace launched in early July and has positioned itself as highly flexible and fully on-chain.